UI Components

Infinite Scroll

Infinite scroll loads more items automatically as someone reaches the end of a list.

Also called Endless scrollContinuous feedKeep loading as I scrollFeed-style list

Visual Example

Try it: load another small set of items.

Item 1Item 2Item 3Item 4

Plain Definition

Infinite scroll is useful for browsing where stopping at a precise point is less important.

It can be frustrating when people need to find an exact item again, reach a footer, or understand how many results exist.

You Might Describe This As...

  • "page keeps loading forever"
  • "more results appear when I scroll down"
  • "endless scrolling list"
  • "content keeps adding at the bottom"

Fast lookup

You May Also Mean

Infinite scroll and pagination both help with long result sets, but infinite scroll is better for browsing while pagination is better for finding and returning.

What It Is Used For

  • Social feeds
  • Discovery browsing
  • Image or product exploration

Example User Phrasing

  • "Load more cards as people scroll down."
  • "Make it feel like a continuous feed."